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EPLAN
Eplan with three new subsidiaries: Japan, South Africa and Turkey
With currently over 700 employees, solution provider Eplan is pushing forward with its expansionary course in the year of its 30th anniversary: new subsidiaries have been founded in Japan and South Africa. Customers in Turkey will shortly also be able to profit from the direct presence of the CAE specialist. Until now, the three countries have been sup-ported by cooperation partners.
Photo: "Our customers, who are largely active in international circles, profit from our extensive presence in the global market and a uniformly high-quality level with respect to services", explains Haluk Menderes, Managing Director of Eplan Software & Service.Monheim, 18th June 2014: Eplan is pushing forward with its international expansion course: Japan, South Africa and Turkey are the new direct sales locations of the engineering software provider.
At the start of the year, Eplan Software & Services K.K. was founded with its headquarters in Tokyo. Establishment of the branch is progressing with Shinya Nito as Managing Director and Dr. Carsten Metelmann as International Sales Director. This move involves intensive collaboration onsite with sister company Rittal, which has been active on the Japanese market for the last 25 years with system solutions for control cabinet engineering.
Japan is one of the world's largest markets for software and manufacturing industry. Eplan intends to participate more intensively in the fastpaced development of softwarebased engineering, and at the same time can bring its expertise into play in the course of globalisation. Within the last year, Mitsubishi Electric has accepted Eplan into its eF@ctory Alliance partner programme.
At the start of June, the new subsidiary Eplan Software & Services (Pty) Ltd. started trading in South Africa under the leadership of Managing Director Johan Reyneke. The office was established in Edenvale near Johannesburg and is thus also a neighbour of Rittal. From here, the Eplan Platform will be marketed with its integrative systems for electrical and fluid power engineering, control cabinet engineering and harness design. Gradually, services such as training and consulting will be established and the sales team will be further expanded.
Until formation of the new subsidiary, Eplan had been represented in South Africa for ten years by a co-operation partner and was able to continuously expand on its commercial success. Above all, the automotive sector offers great potential.
A further subsidiary is being established in Turkey: at the start of July 2014, Eplan Yazılım ve Yazılım Hizmetleri A.S. will commence trading in Istanbul. Under the leadership of Managing Director Özgür Emekli, the team will directly and comprehensively serve the sectors of machine construction and plant construction, through to the automotive industry.
Turkey offers growth potential due to its diverse corporate landscape. The solution provider is anticipating great potential, not only in the classic markets, such as machine construction and plant construction, or the automotive industry, but also in sectors, such as heavy industry and control cabinet engineering.
Double-digit growth rates in our sights
Eplan's goals are set high: direct access to growth markets is vital if we are to attain double-digit growth rates in international business. "As a manufacturer of engineering solutions, we can market new products and our comprehensive service portfolio better and much more quickly", explains Haluk Menderes, Managing Director of Eplan Software & Service. But as far as the Managing Director is concerned, that is not the only opportunity: "Our customers, who are largely active in international circles, profit from our extensive presence in the global market and a uniformly high-quality level with respect to services." This ensures that customers receive optimum support, both in process consultancy and in the implementation and application of engineering solutions – even across national borders. Together with Rittal, in addition, the strategy called "Rittal – The System." is also being pushed forward on the international mar-ket.Furthermore, the global partnerships with leading providers, such as Phoenix Contact and Festo are also being promoted in these countries.