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HVAC Leader Heralds Next Chapter with Launch of Redge, Replacing Lennox Brand in EMEA

LFB Group has introduced Redge, the new brand name for its commercial HVAC activities in EMEA, replacing the Lennox brand previously used across the region.

  www.lennoxemea.com
HVAC Leader Heralds Next Chapter with Launch of Redge, Replacing Lennox Brand in EMEA

Building on nearly 60 years of HVAC expertise, Redge launches with a clear mission: to take its customers, solutions, and innovations to the next level. Backed by the same people, passion, and product excellence, Redge represents a renewed commitment to engineering smarter, more sustainable climate control for commercial and industrial environments across EMEA.
 
“This is far more than a name change,” explains Thierry Jomard, CEO of LFB Group. “Redge is a bold step forward, a promise to our customers that we will continue to deliver the reliability they know us for, while pushing the boundaries of performance, partnership, and innovation.”
 
The Redge name is rooted in the brand’s heritage, a unification of “red” and “edge”, inspired by the signature red design elements built into many of its HVAC products. It signals both continuity and transformation: a familiar legacy carried forward by forward-thinking innovation.
As part of this next chapter, Redge continues to advance next-level HVAC technologies. This includes EVIO, a new generation of high-efficiency modular rooftop units, and Elevate, the brand’s first propane-based heat pump. Using natural refrigerant R-290, Elevate combines performance, environmental responsibility, and future-proof engineering in a single compact solution. Together, these innovations signal a new standard for sustainable, forward-looking climate control.
 
With a dedicated focus on quality, sustainability, and long-term support, Redge brings a human touch to HVAC engineering. The brand stands as a trusted advisor to customers across Europe, the Middle East, and Africa, helping businesses move forward with confidence in a rapidly evolving energy landscape.
 
“Redge stands at the intersection of legacy and transformation,” concludes Jomard. “We’re building for the future, together with our customers. The name may be new, but the trust, performance, and engineering expertise you rely on remain unchanged.”
 
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